In any approach to cross-platform application development, the main premise is that an app developer can design and create the application with the help of a single language or tool set. With the use of instant “clicking a button” approach, the developer can deploy the app for a variety of platforms.

The importance of the different approaches has been long considered as the need for only maintaining a single codebase or project. In addition to this, the development approach of cross-platform apps also offers the ability to fix any issues instantly available for any given platform.

While analyzing the need of effective cross-platform app development team and approaches, here are a few considerations that the app development companies need to make:

  • Proportion of app developers who are professionally skilled in developing top-notch web applications
  • Proportion of app developers having native mobile expertise
  • Cross-platforms tools that the users expect
  • Proportion of app developers having essential skill for both web as well as mobile app development

The main fact is that there are several developers in the web development industry who might be extremely competent in web development. In fact, there are a good number of mobile app developers as well who have native mobile app development knowledge and expertise. The main challenge is that professionals who are having native mobile app development expertise on one platform might not have the same level of knowledge and expertise over another platform. The companies also might not be willing to invest individually on each team over each platform.

As such, it becomes increasingly important to deploy some cross-platform app development techniques or tools. The cross-platform development ultimately allows the companies to flexibly manage the existing resources. Most of these platforms allow the app developers to write the common codebase and thus, target the same across multiple platforms with minimum or no efforts at all.

It can be accepted that enterprise-ready mobile cross-platform applications development has started to take off. Medium, as well as large-scale companies, have begun adapting to the mobile world increasingly. They have started realizing the need to offer smartphone and tablet access to the line-of-business applications along with the benefit of rolling out their own enterprise-to-customer apps. The need for developing and deploying apps at a rapid pace implies that the cross-platform development tools will become highly important in the coming years.

It has been forecasted that the market for such development platforms might experience a whopping growth rate to around $4.8 billion by the end of 2017 and over 20 million enterprise apps by 2018. This value highlights the increasing number of investments as well as acquisitions in the enterprise mobile development area.

Mobile devices, in just a short span of time, have reached a point in which native application development has become quite rare. This is due to the fact that the economics of cross-platform mobile app development has been posing quite a few challenges for most of the organizations. The time-saving factor of choosing multi-platform mobile app development solutions has estimated to be around 30 percent. Moreover, it has also experienced around 50 percent gain in productivity. The developing time for native apps could be highly expensive. Moreover, the time-to-market the most productive software solutions and innovations is quite short in order to be successful. Therefore, the strategy of maintaining a single codebase for the multi-platform applications that can easily proliferate to Android, iPhone, iPad, Windows phone, Blackberry, and even some of the less mainstream systems, can be a completely winning situation.

Cross-platform solutions can also make it highly easy for the users who do not have much experience in maintaining a website, the ability to maintain all the different platforms through a customized CMS (Content Management System). This proves beneficial to several businesses as it gives them the opportunity to allocate their overall budget towards the creation and deployment of the application. As a result, the businesses can also allot someone in-house for maintaining the website content as well as ad media as required.

In the recent past, companies had the need to hire separate app developers who were assigned the job of creating an Android focused, iOS focused, Windows focused, and so more as per the diverse requirements of the business. The major upside of this approach has been that the businesses had to employ multiple focused professionals working on one facet of the app development project. However, when you have someone who specializes in one area, the job of maintaining the website can be done only by a single person. When you create cross-platform applications, you can have a single person for maintaining the entire site through a CMS and to bring about the modifications instantly to be reflected across all the platforms. This would greatly minimize the post-production costs. It also enables an average individual to upload content and media to the respective sites or platforms.